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CRRC

The Impact on their Business

Since signing on with AGI, CRRC has been able to achieve their key objectives. They not only rank at the top of Google and have their reviews looking great, they are also continuing to increase their client base, and the quality of their clients, even after 8 years. They no longer run YP ads, Yelp ads or direct mail campaigns - all of their business comes from Google.

274% Increase in Web Traffic

3950% Increase in Calls From Google My Business

Receive an average of 15 client calls per week during tax season, and about 5 client calls per week on the off season. In 2021, over the course of 3 months they were able to add 70 new clients.

Before

CRRC Old Home Page

After

Website Screen Capture
CRRC Logo

Clifford, Ross, Raudenbush and Cooper offers tax, accounting and finance services to El Paso and Las Cruces. With over 40 years of experience, they have been a leader in the Certified Public Accountant space now for years.

El Paso City
They pride themselves in providing cutting edge, efficient, & personable financial accounting services and they offer help to not only individuals, but also businesses throughout the El Paso region. They care about each client and only want what is best for them.

The Challenge

In 2013, CRRC barely had an internet presence. They ran ads on Yelp and on the Yellowpages, and ran direct mail campaigns, but there was no return on their investment, most of their business was coming from word of mouth. When they reached out to AGI, they wanted a new strategy, and someone who was easy to work with, who dealt with requests efficiently. They had no reviews online and wanted to increase their new client count, not only during tax season, but also on the off season as well. They knew that focusing on a digital strategy was the way to go.

The Strategy

It was important to not only get CRRC ranking better on Google, but also show off how well they were reviewed by their client base. We decided on a local SEO strategy for El Paso and Las Cruces with a focus also on their online reviews.

We started by learning as much as possible about their business, goals and competition.

SEO & Reviews

After performing keyword research, we decided on proper site structure and content strategy. CRRC was extremely easy to work with during the implementation, always responding back to any requests quickly, and therefore their strategy was able to launch fast. Their review campaign also saw success quickly.

Website

After a couple years of working with AGI, and seeing the success of their SEO, Google made it clear that mobile sites were going to become more important. CRRC decided to build a new website to become more conversion optimized, increase their online lead count and provide a better experience for their users not only on desktop but also on mobile.

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Austin:
7600 Chevy Chase Dr, Bldg. 2, Suite 300,
Austin, TX 78752

Reno:
5470 Kietzke Lane, Suite 300
Reno, NV 89511

El Paso:
1370 Pullman Drive, Suite G
El Paso, TX 79936

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Angele
Blue Circle

Angele

Born and raised in Senegal, West Africa, my love for diverse cultures and adventure led me to the U.S. 16 years ago. From kickstarting my college journey at Harrisburg Community College in Pennsylvania to earning my Bachelor’s in Communication Studies with a minor in Public Relations and a Master’s in Marketing Intelligence at Towson University in Maryland, it’s been a fun ride!

Now, picture this: an avid chatterbox with an outgoing personality – that’s me! AGI turned out to be the perfect match, where I blend my creativity with strategic expertise, crafting campaigns that contribute to the success of diverse industries. It’s not just about elevating one business; it’s about orchestrating success across various fields.

  • Food: Thiep
    (Senegalese Jollof Rice) or Sushi!
  • Hobby: Travel
  • Music: Mbalax
  • Place: Senegal or Italy
  • TV Show: Game of Thrones
  • Hometown: Dakar, Senegal
Jess
Blue Circle

Jess

After growing up in the Finger Lakes region of upstate NY (Garbage Plate region) and being an artsy athlete at school, I went to college for Graphic Design and to play lacrosse. After graduating from RIT I’ve moved everywhere – Oklahoma, Texas, Cali, Nevada, and back home to New York. I’ve always loved exploring new places, but the Finger Lakes is where I want to settle down – there is truly no place like it. 

Working in digital marketing gives you that new place mindset – it’s always changing, and I’ve loved this job because of that. I love celebrating the wins with employees and client success.

  • Food: Pizza & Wings - or Sushi!
  • Hobby: Fishing
  • Music: All Country Music
  • Place: Nashville or
    A Beach Somewhere
  • TV Show: The Office
  • Hometown: Middlesex, NY - Go Bills!
Jim
Blue Circle

Jim

I spent half of my childhood growing up in Nashville and the second half in Chicago. Right out of high school, I joined the Army where I learned a lot about growth. I got out of the Army in 1997 and started my own company that became AGI Marketing. We began as a graphics and vehicle wrap company, but as I saw the world start to shift to digital and the need to be online, we transformed into a digital agency. 

We have grown considerably since that shift. I am obsessed with growth – for my staff, family, the company, and myself, and we love being able to help businesses grow. Outside of the office, I have five children, three grandchildren, and a wonderful wife. I am very involved in my Christian church and enjoy traveling!

  • Food: Pizza
  • Hobby: Travel
  • Music: Classical
  • Place: Lauterbrunnen, Switzerland
  • TV Show: Knight Rider
  • Hometown: Nashville TN

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