How Web Design Impacts Your Business

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view from the top - developer working on web design on a laptop on a wooden deskToo many business owners don’t realize that a lot goes into successful web design. Simply propping up a website on the Internet does not necessarily mean you’re going to get found by clients. On top of that, if you don’t have attractive design features, clients may not take you seriously. The image you portray on the Internet is an extension of your reputation as a business. Creating a beautiful website with great SEO value is important. However, it isn’t easy. While you may be an excellent business owner, great at growing profit, coding, SEO writing, and designing a website may not be your strong points. Outsourcing to a marketing firm may offer you a lot of benefits.

More Than an Attractive Website

First of all, simply placing a website on the Internet does not mean that you will get seen by clients. Secondly, a lot of work goes into successful web design. The designer considers everything from quality photos, color theory and proper writing.  On top of all that, websites need to be just as functional as attractive. If a prospective client can’t simply click on a call now button you could lose out on a great deal of conversion. If your contact form is not easy to fill out, again, you could lose out on conversion. Not including enough of the right keywords and writing on your website can be another detrimental mistake. Too many business owners think that they can get by without a website. Others think that they can simply create something very quickly and get by. Neither of these could be further from the truth.

Why Does Good Web Design Matter?

Regardless of if it’s fair or not, prospective clients will judge your company based on the appearance of your website. There are a lot of factors that can chase clients away from your site, or worse, drive them to the competition. You can be completely qualified and offer better services. But if your website appearance does not portray this, you could be losing out.

Find Out Where You Stack Up

Be sure to contact AGI Marketing today if you want to find out where you stack up when it comes to good web design. Our experts can show you where you stand against your competition. We can offer advice and services to improve your ratings and get you seen and appreciated by more clients. Contact us today for more info.

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Angele
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Angele

Born and raised in Senegal, West Africa, my love for diverse cultures and adventure led me to the U.S. 16 years ago. From kickstarting my college journey at Harrisburg Community College in Pennsylvania to earning my Bachelor’s in Communication Studies with a minor in Public Relations and a Master’s in Marketing Intelligence at Towson University in Maryland, it’s been a fun ride!

Now, picture this: an avid chatterbox with an outgoing personality – that’s me! AGI turned out to be the perfect match, where I blend my creativity with strategic expertise, crafting campaigns that contribute to the success of diverse industries. It’s not just about elevating one business; it’s about orchestrating success across various fields.

Jess
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Jess

After growing up in the Finger Lakes region of upstate NY (Garbage Plate region) and being an artsy athlete at school, I went to college for Graphic Design and to play lacrosse. After graduating from RIT I’ve moved everywhere – Oklahoma, Texas, Cali, Nevada, and back home to New York. I’ve always loved exploring new places, but the Finger Lakes is where I want to settle down – there is truly no place like it. 

Working in digital marketing gives you that new place mindset – it’s always changing, and I’ve loved this job because of that. I love celebrating the wins with employees and client success.

Jim
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Jim

I spent half of my childhood growing up in Nashville and the second half in Chicago. Right out of high school, I joined the Army where I learned a lot about growth. I got out of the Army in 1997 and started my own company that became AGI Marketing. We began as a graphics and vehicle wrap company, but as I saw the world start to shift to digital and the need to be online, we transformed into a digital agency. 

We have grown considerably since that shift. I am obsessed with growth – for my staff, family, the company, and myself, and we love being able to help businesses grow. Outside of the office, I have five children, three grandchildren, and a wonderful wife. I am very involved in my Christian church and enjoy traveling!

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