What is SEO (Search Engine Optimization) you ask? Well, to sum it up, it’s when your website is created in a way that the search engines can read its information easily and understand what it is all about. The most understood websites will show up in the top of the results pages. Search engines like Google, Yahoo, and Bing are the major search engines used today, and all 3 have different “rules”. The search engines strive to get the results the person searching is looking for in El Paso, TX.
Why is Search Engine Optimization important? You want your company to be found by potential customers when they are searching the internet. Say you are a plumber with a family business in El Paso, TX that has been around for years. You have a website, but you’re looking to increase business and you don’t know how. You search for your company using a general term “plumbing El Paso, TX”. What do you find? Not your company!!! It’s not even close to being at the top. This is a problem for you because someone who doesn’t know you or hasn’t been referred to you won’t find you. Most people look on the first couple pages and start researching. If they find what they are looking for, they stop, and you’re left behind.
So, how do I optimize my website?
You can search for ways to do so, and you can also hire a company to do it for you. Most likely, if you don’t know how to run the back end of the website, you are going to have to pay someone. At AGI Marketing Solutions, we offer this service as part of our website packages because we believe it is a necessity, not an option you should just add on. So, maybe you were in the market for a new website? Why not just start over with us, and have SEO from the very beginning. Of course, those who make promises that they can land you in the top of the results guaranteed, are lying. There are many factors that contribute to who comes up first.
Now that you have an understanding of Search Engine Optimization, what are you going to do about it? Contact us today at AGI Marketing Solutions in El Paso, TX at 915-590-7420 or contact the President himself, Jim Singelyn, at jim@agims.com
