Why Is It Important to Have Accurate Information on Multiple Directories?

A person’s hand touching a floating search bar with a white keyboard in front of them in El Paso.

When running a business, it is essential to ensure information on your website, social media profiles, and any other platforms your business uses is accurate and up-to-date. As such, it is crucial to keep all information on multiple directories accurate. A web directory is a website that has links to other sites. These links are categorized by topics. Oftentimes, general topics are found at the top, while specific topics are found at the bottom. A web directory can be used to find almost any topic imaginable.

If you need assistance managing your business’ directories, AGI Marketing is here to help. While we are based in El Paso, we assist companies across the country and Canada with their online marketing. Contact us online or call (888) 269-5449 to learn more about how our online reputation management services can accelerate your company.

The Importance of Accurate Information

There are many reasons why having up-to-date, accurate information on your directories can directly affect the success of your company.

Google Crawls Business Listings

Google Crawler is a type of software used by Google with the purpose of scanning the web to find new or updated web pages that may not be in its database. It is essential to ensure that your business listings have accurate information so that Google will not disregard your page.

Inaccurate Information Can Turn Customers Away

Having incorrect information could confuse your customers and be frustrating when they are trying to find and contact you. This is why it is essential to have proper online reputation management.

Accurate information is crucial for your business when it comes to the customer. Making sure the information they are looking for is readily at hand, whether it’s a phone number or an address, and accurately listing information gives customers a positive experience. Mobile searches are becoming the main way to find businesses nowadays, and if your business listings have inconsistencies, your customers will lose trust in your business.

Directory Consistency Improves Your SEO

Many legitimate web directories will include a short description of your website. This can attract a bigger audience of potential customers to your website and improve its attractiveness as well. Also, links found in directories will lead viewers directly to your site and other platforms, and potential customers may also be able to see reviews for your business, so it is important to have accurate information and quality reviews on your directories.

Quality Online Reputation Management Services with AGI

Maintaining your online presence can be a difficult and time-consuming task, especially when you are overseeing a business. At AGI, we understand that online reputation management can be a complex task, which is why we are committed to helping businesses in El Paso and across the country with our quality services. If you want to learn more about online reputation management and how our services can benefit your business, call (888) 269-5449 today.

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Blue Circle


Born and raised in Senegal, West Africa, my love for diverse cultures and adventure led me to the U.S. 16 years ago. From kickstarting my college journey at Harrisburg Community College in Pennsylvania to earning my Bachelor’s in Communication Studies with a minor in Public Relations and a Master’s in Marketing Intelligence at Towson University in Maryland, it’s been a fun ride!

Now, picture this: an avid chatterbox with an outgoing personality – that’s me! AGI turned out to be the perfect match, where I blend my creativity with strategic expertise, crafting campaigns that contribute to the success of diverse industries. It’s not just about elevating one business; it’s about orchestrating success across various fields.

Blue Circle


After growing up in the Finger Lakes region of upstate NY (Garbage Plate region) and being an artsy athlete at school, I went to college for Graphic Design and to play lacrosse. After graduating from RIT I’ve moved everywhere – Oklahoma, Texas, Cali, Nevada, and back home to New York. I’ve always loved exploring new places, but the Finger Lakes is where I want to settle down – there is truly no place like it. 

Working in digital marketing gives you that new place mindset – it’s always changing, and I’ve loved this job because of that. I love celebrating the wins with employees and client success.

Blue Circle


I spent half of my childhood growing up in Nashville and the second half in Chicago. Right out of high school, I joined the Army where I learned a lot about growth. I got out of the Army in 1997 and started my own company that became AGI Marketing. We began as a graphics and vehicle wrap company, but as I saw the world start to shift to digital and the need to be online, we transformed into a digital agency. 

We have grown considerably since that shift. I am obsessed with growth – for my staff, family, the company, and myself, and we love being able to help businesses grow. Outside of the office, I have five children, three grandchildren, and a wonderful wife. I am very involved in my Christian church and enjoy traveling!

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